Privacy Policy

Last Updated: May 2, 2026

Rosa Martinez, a licensed real estate agent with Berkshire Hathaway HomeServices ("we," "us," or "our"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or submit information through our forms.

Please read this policy carefully. If you disagree with its terms, please discontinue use of our site.

1. Information We Collect

We may collect the following types of information:

Personal Identification Information: Name, email address, phone number, and property address when you submit a form or contact us.
Property Information: Details about your home including address, condition, timeline, and motivation for selling.
Usage Data: IP address, browser type, pages visited, time spent on pages, and referring URLs, collected automatically through cookies and analytics tools.
Communications: Records of any correspondence you send us via email, phone, or form submissions.

2. How We Use Your Information

We use the information we collect to:

Respond to your inquiries and provide cash offer evaluations
Contact you by phone, email, or text message regarding your property
Send you marketing communications (you may opt out at any time)
Improve our website and services
Comply with applicable laws and regulations
Protect against fraudulent or unauthorized activity

3. Text Message Communications and Consent Revocation

By submitting your phone number, you consent to receive text messages from Rosa Martinez regarding your property inquiry. Message and data rates may apply. Message frequency varies. You may revoke your consent and opt out at any time by replying STOP to any text message, or by using any other reasonable means to communicate your opt out request, such as calling us or emailing us. We will process your revocation request within 10 business days of receipt. We do not sell or share your phone number with third parties for their marketing purposes.

4. Sharing Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information with:

Service Providers: Third party vendors who assist us in operating our website and conducting our business. This includes customer relationship management (CRM) platforms like GoHighLevel, form providers like Typeform, and email service providers. These providers are subject to confidentiality agreements.
Legal Requirements: When required by law, court order, or governmental authority.
Business Transfers: In connection with a merger, acquisition, or sale of assets.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to analyze trends, administer the website, and gather demographic information. You can control the use of cookies through your browser settings. Disabling cookies may affect some functionality of our site.

We may use third party analytics and advertising tools including Google Analytics and Meta Pixel. These tools may collect information about your online activities across websites.

6. Meta Pixel and Advertising

This site uses the Meta Pixel to measure the effectiveness of our advertising and to show you relevant ads on Facebook and Instagram. The Meta Pixel may collect data about your visit to this site. We may also use the Meta Conversions API to securely send server side event data to Meta to improve ad targeting and measurement. This site is not a part of the Facebook website or Facebook Inc. FACEBOOK is a trademark of FACEBOOK, Inc.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. If you have not interacted with us for 12 months, we will anonymize or delete your sensitive user data in accordance with best practices.

8. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

9. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

The right to access the personal information we hold about you
The right to request correction of inaccurate information
The right to request deletion of your personal information
The right to opt out of marketing communications
The right to opt out of the sale of personal information (we do not sell personal information)

To exercise any of these rights, contact us using the information below.

10. Illinois Privacy Rights

If you are an Illinois resident, you have specific rights under applicable Illinois privacy laws, including the Illinois Personal Information Protection Act (PIPA) and the Biometric Information Privacy Act (BIPA). You have the right to know what personal information we collect, disclose, or sell; the right to request deletion; and the right to non discrimination for exercising your rights. To submit a request, contact us at the information below. We do not sell your personal information. We do not collect biometric data through this website.

11. Children's Privacy

Our website is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information, we will delete it immediately.

12. Third Party Links

Our website may contain links to third party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third party sites you visit.

13. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated "Last Updated" date. Your continued use of our website after changes are posted constitutes your acceptance of the updated policy.

14. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

Rosa Martinez | Berkshire Hathaway HomeServices
1800 N. Clybourn Ave, Chicago, IL 60614